You have to create:
- Three Multi Media Products
- Aimed at a specific target audience or audiences
- To establish the image and brand of your singer or group
- Help sell the song, their first single from their first album
- As part of a multi media marketing campaign
The group or singer must be a NEW GROUP (even if they are doing a copy of an existing song).
The song is a SINGLE from their FIRST ALBUM.
The actual products to be produced are:
- THE POP VIDEO
- A DIGIPAK for the ALBUM
- A MAGAZINE ADVERT for the ALBUM.
