Tuesday, 30 March 2010

Task 3 - What kind of media institution might distribute your media product and why?



A film distributor acts as the link between a film production company and a film exhibitor, such as a cinema (Odeon Cinemas for example). The distribution company is responsible for the marketing(promoting and selling) of films, whether this is in cinemas or for home entertainment, such as DVD or Blu-Ray Disc and later TV broadcast. A common choice as a distributor of thriller films is 'Lionsgate Pictures', who distributed the popular and hugely successful 'SAW' franchise.

Our choice of distributors for our finished product are ‘Magnolia Pictures’ and ‘Brain Damage Films’. Magnolia Pictures is the theatrical and home entertainment distribution, owned by ‘Wagner/Cuban Companies’ who also own a chain of cinemas across the USA called ‘Landmark Theatres’. Theydistribute a range of films from ‘horrors’ to ‘love stories’, but the majority of films they work with are thrillers. Theyhave distributed films such as ‘Shrooms’, ‘Donkey Punch’ and ‘Pulse’. These are all modernthriller films that centre around a group of teens or young adults, not disimilar to ours, and are aimed at similar target audiences as our film, this is why I think ‘Magnolia Pictures’ would be interested in our film.




In the film pitch for ‘Angel Dust’, it was detailed that the film will contain an element of gore and horrific narrative, despite this not being revealed in the opening sequence. ‘Brain Damage Films’ state that they are a ‘company dedicated solely to scaring the hell out of you!’. They distribute a large number of independent films, from ‘zombie films’ to ‘slashers/ serial killers’. The gorey narrative and twisted plot of our film, is what is likely to encourage ‘Brain Damage films’ to take on our film, as it will cater to a similar audience to the audience they currently target.